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Where Imagination Thrives
NAB 2013 From A to Z*
by Christine Bunish
Anyone who's been in the film and video business longer than five minutes knows the rapid pace at which things change. Some changes — black-and-white to color TV, analog to digital, Standard Definition to HD — are truly revolutionary. Others, such as moving from early cumbersome, tethered HD cameras to today's compact solid-state models and HD-enabled DSLRs, are more evolutionary in nature.
In this issue of Markee 2.0, our New Media E-volution feature looks beyond broadcast at projects designed for emerging — and fully-emerged — media platforms. Illuminating Choices explores how revolutionary LED lighting fixtures have migrated to film and video production along with moving lights once used only for live events and concerts. That's not to say that tried-and-true lighting solutions aren't still in demand, as shooters tell us.
While our cover story, on creating music and sound effects for films, TV and commercials, doesn't deal directly with change, many of the projects cited by composers and sound designers spring from cable television's now vibrant programming options as well as broadcast's efforts to cut through a cluttered media landscape.
Revolutionary change has come to many of the Great Lakes states, sadly due to the loss of much of the region's industrial base. But the evolution of film and video production in the Upper Midwest is making a difference to some states' bottom lines as our Spotlight shows.
"The more things change, the more they stay the same" is no motto for the film and video industry.
- Phosphene Adds Trio of Industry Vets
- Rodeo FX Names Audrey Bolvin To The Position Of Producer, Advertising Department
- Animation Studio Buster Names Executive Creative Directors
- New Fill-Lite LED Lights to Launch at Cine Gear Expo 2013
- Hooligan Cuts IBM’s Branded Documentary Short on The World's Smallest Movie
Trade Show Coverage
FirstCom Music 2013 Credit Reel
A blue sky sprawls between ridges frosted in deep evergreen, framing Alder Gulch much as when Native American tribes traversed this landscape 800 years ago. The town of Virginia City sprang up virtually overnight in the summer of 1863; within one year, it was the largest city in the Inland Northwest, with an estimated 10,000 residents. These days, few people continue seeking gold in Alder Gulch. But for filmmakers seeking ready-made Old West locations, the towns of Virginia City and Nevada City offer one more chance to strike it rich.
Do you have questions about Pixelcast? This video should help answer them. Learn more by getting a free starter account at the Pixelcast website!
Mac Tech: leading the way in LED lighting.